I just read a breaking news article that oil plunged well below $0/barrel today. For the thousands of you in San Juan County or other parts of the country who work in oil and gas, I can only imagine how devastating and heartbreaking this news must be. While I admittedly know little about the oil […]

I’m sure you’ve heard a lot about Snapchat lately, but did you know you can use it to build buzz and excitement for your church, business, organization or product? So many people have asked me how to use Snapchat after my last blog post about it that I decided to write a book about it. […]

Snapchat discreetly announced this week that they changed their name to Snap Inc. This subtle name change comes as a result of the Snapchat brand gaining more traction as a popular household name in the last few years. You know your brand is doing well when it has been turned into a commonly used verb (ie. […]

In 2004 while working with Monster.com, I found myself traveling to a lot of podunk towns giving presentations to college and high school students about how to make the most of their future. Monster paid for all my meals on the road, so I made it my personal goal to try to find as many mom & […]

You’re heard it said 1000 times… The best kind of marketing is word-of-mouth. This is true for any organization, whether it be a business, non-profit, event, or anything else that would necessitate any type of advertising. It’s true. They weren’t lying. But how do you get word-of-mouth advertising, especially for your business? You can’t just […]

WILD & CRAZY GUYS For over a year I worked as a personality at Wild 106, a hip hop radio station that was #1 on the FM dial in the State of New Mexico. Each morning there were over 50,000 listeners who would tune in and listen to the crazy antics of Mr. Clean, AV, […]